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When people don’t have the money to go out, they stay home (and use their sex toys). While monetization in some aspects of the adult industry has started to decline, such as porn, businesses selling toys have seen steady growth. This trend is due to increased commercialization, changing perception, and availability to purchase items both in-store and online. The Germany sex toys market held the second largest revenue share in Europe in 2023, owing to the high adoption of sex toys among consumers. Around 52% of adults admitted to using sex toys during partnered sex while 45% of adults used sex toys for masturbation. Sex toys are perceived as an important tool for sexual enhancement by German men and women.
If you're new to using adult toys, a simple bullet vibrator is a popular choice for exploring new forms of sexual pleasure. Consider stocking up on essential accessories, such as cleaners and cases, to keep your toys protected and ready for use. Maude is a BIPOC- and woman-founded sexual wellness brand that sells high-quality products at wallet-friendly prices, and the Maude Vibe is one of its standouts. Crafted from smooth, platinum-grade silicone anal sphincter, the three-speed, flutter-tip device is designed for external stimulation, and its maximum intensity level doesn’t disappoint. It’s small enough to easily travel with, its motor is quiet compared to similar sex toys, and it’s backed by a one-year warranty.
African countries have a weak presence in the market for sex toys due to low awareness of sexual health. The market has experienced a significant degree of innovation in recent years. Technological advancements, changes in societal attitudes toward sexuality, and a growing emphasis on sexual wellness have contributed to a dynamic and innovative landscape within the industry. The global sex toys market size was estimated at USD 35.2 billion in 2023 and is expected to grow at a CAGR of 8.69% from 2024 to 2030.
AI is revolutionizing the industry with the launch of smart sex toys that can be controlled remotely. For instance, in January 2023, Lovense integrated ChatGPT API to launch the Lovense ChatGPT Pleasure companion. It can sync the company’s sex toys with the remote app and BLOOM’s audio erotica and can personalize the user experience based on emotional and physical experiences. Moreover, with the growing research on AI technology, the market has witnessed increasing demand for such AI-powered sex toys. Editors also spoke with a sex and relationship expert to better educate readers on how sex toys may enhance relationships and the role that they may play when lovers are apart. We inquired about the best ways to use these sexual devices and matched those qualifications against product specs for each toy listed in this guide.
From experimenting with different textures and shapes to trying out new types of stimulation, sex toys offer a playground for adults to explore their sexual selves in a safe and enjoyable way. Advancements have also allowed us to improve the quality of pleasure products in a number of ways. For example, technology has made ion batteries more affordable, which in turn has made USB rechargeable sex toys more accessible to the masses. Sex toys encompass a wide range of options tailored to diverse preferences. Common types include vibrators, dildos, anal toys, bondage gear, masturbators, and couples' toys.
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The global sex toys market size was worth USD 32.75 billion in 2022, and it is predicted to grow at a CAGR of 8.5% over the forecast period. Changing customer perceptions, the expanding presence of online merchants, more investment in sex tech businesses, and increased spending capacity are all major elements driving market revenue growth. Furthermore, the trend of liberalizing society and improving mental health both contribute considerably to market revenue development. Explore new ways of mutual affection with LELO's range of sex toys for couples. Make use of remote control technology and surrender yourself to your partner's command.
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To help distinguish one person’s opinion from the next, I have given each tester a letter from A to N. And because there are new vibrators launching all the time, I will continue to add products to this list as we are able to test them. No matter where you are in your sexual pleasure journey, you deserve pleasure. That's our mission to create award-winning pleasure products and sex toys that empower everyone to experience elevated levels of connection and intensity. Our mission is to make great sex happen in the lives of many through our delectable collection of adult sex toys.
